iPod Killer - Zune
Microsoft seems to be ready for a head-to-head competition against Apple's iPod, the most popular music gadget today. This rumor goes around with the name "Zune".
About 70% of the digital music market + 75% of the portable digital music player market is iPod territory. Apple vs. Microsoft is nothing new, but this time, Microsoft may have a hard time to compete with them. It will be a matter of how Microsoft can promote well. The rumor feature of the player seems to be the capability of gaming. At this point, nobody is not sure if this would be the included feature, but this feature will be the major key to attract many people.