Zune Project - Long Investment Plan

Microsoft executives described its under-development Zune brand as a line of hardware and software for mobile entertainment, both music and video, investing a huge amount of money with a long term strategy.

They are looking ahead for Zune's success in 5 to 6 years. Microsoft's Xbox, game division is still losing money this year, but they think it will turn profitable in Microsoft's 2008 fiscal year.